The U.S.-Canada Tariff Threat: What It Means for Supplier-Manufacturer Relationships
The U.S. administration’s proposed 25% tariff on Canadian imports threatens to disrupt established supplier-manufacturer relationships, potentially leading to increased costs, supply chain disruptions, and strained business partnerships. As industries brace for impact, companies must rethink their sourcing strategies and explore diversification to remain resilient. Discover how businesses can adapt and thrive amid this evolving trade landscape.
Why Manufacturers Are Turning to Digital Channels to Evaluate Suppliers
It wasn’t all that long ago that manufacturers relied heavily on trade shows, personal relationships, and word-of-mouth to select their suppliers. And while those methods haven’t disappeared entirely, digital channels have taken centre stage in how manufacturers...
8 Common Marketing Mistakes Suppliers Make When Targeting Manufacturers – And How To Avoid Them
Marketing to manufacturers is a unique challenge. Unlike consumer-driven industries, for instance, the industrial sector operates with longer sales cycles, technical decision-making, and a focus on measurable results. It’s almost another world entirely, and as a...